Video Marketing for HVAC Companies

HVAC Techs Who Get Their Hands Dirty Deserve Better Marketing

We build video marketing systems that fill your schedule — not flashy videos that sit unwatched.

Get Your HVAC Video Blueprint

Why Your HVAC Marketing Isn't Working

You're running Google Ads, buying leads, maybe even doing some social media posts. The leads come in, but half of them are tire-kickers shopping for the lowest price.

Here's the problem: by the time someone calls you, they've already seen your competitor's video explaining exactly how they handle AC installs, why their maintenance plans save money, and what makes their techs the best in town.

That competitor isn't necessarily better than you — they just showed up first with video content that built trust. You're still competing on price because you haven't shown your value.

HVAC Companies Trust Us With Their Marketing

Integrity

Professional testimonial content that positions them as the trusted choice for homeowners who want reliable HVAC service without the runaround.

Watch the testimonial →

Your Company Here

We're looking for HVAC companies ready to dominate their local market with video. Is that you?

Let's talk →

How We Use Video for HVAC Companies

1

Map Your Customer Journey

We identify where video fits: emergency AC repair, maintenance plan sales, new system installs, and recruiting. Each needs different content.

2

Script Authentic Messages

No corporate speak. We write scripts that sound like real conversations between your techs and homeowners.

3

Capture Real Service Calls

We film your techs doing actual work — installs, repairs, maintenance. Real footage beats staged stock video every time.

4

Strategic Website Placement

Videos go on service pages, the homepage, and your about page. Each video has a specific job: explain, convince, or convert.

5

Launch Targeted Ad Campaigns

Facebook, YouTube, and local display ads targeting homeowners in your service area. We handle the setup, targeting, and optimization.

6

Measure & Improve

Monthly reports showing leads, ad performance, and what's working. We continuously optimize based on real data.

Videos Every HVAC Company Needs

Customer Testimonials

Homeowners sharing their AC emergency story and how your team saved the day. These convert skeptics into booked appointments.

Maintenance Plan Explainers

Video that sells your service agreements without the hard sell. Show the value, let customers see what they're paying for.

New System Walk-Throughs

For customers considering a full system replacement. Show the installation process, equipment quality, and why your installs last.

Tech Recruiting Videos

Finding good HVAC techs is brutal. Video showing your shop culture, training programs, and career paths attracts better candidates.

Common Questions from HVAC Companies

We're already busy in summer — why do we need marketing?

Peak season keeps you busy regardless. Video marketing helps you book better jobs at better margins, recruit year-round, and stay busy during shoulder seasons.

How do you film during service calls without disrupting work?

We coordinate shoots around your schedule and work quickly. Most service call footage takes 15-20 minutes of tech time. We handle the rest.

What's the ROI on video marketing?

One new system sale typically covers 2-3 months of your marketing investment. We track leads so you can see exactly where business comes from.

Can you help us sell more maintenance agreements?

Absolutely. Explainer videos that show the value of preventive maintenance are one of our most effective content types for HVAC companies.

Do you work with commercial HVAC companies too?

Yes. Commercial video content focuses more on case studies, equipment capabilities, and B2B relationship building. Different approach, same results.

Get Your HVAC Video Marketing Blueprint

Book a strategy call. We'll look at your current marketing, discuss your goals, and map out exactly how video can fill your schedule with better jobs.

Request Your Blueprint